The new boom of hard liquor marketing and sports
1800 Silver Tequila has just announced a marketing agreement deal with the New York Knicks. It is the latest hard liquor company to go after teams in the NBA, NHL, and many others for their marketing dollars. They’re all hurting…
The Old Fashioned preview
What’s in an Old Fashioned? Are Old Fashioneds suffering from new-fangled-ness? Fervere wants answers.
Bloody Mary, Bloody Maria
Is it brunch already? Fervere suggests a Bloody Mary anytime, and the Bloody Maria even more-so.
Privacy Policy update
Our privacy policy has been tweaked to clarify that our analytics program collects data that allows us to see general trends as far a geography and where you found us. That data, in aggregate, may be shared with third-parties, but…
Martini & Rossi Ad from 1959
It’s advertising like this that would get me to buy sweet vermouth, which is limited as a mixer to Rob Roys and Manhattans. This scene, by the way, very closely resembles any randomly-picked night at DnU HQ, except that my…
$150,000 Whiskey. Credit card anyone?
First, let me thank Fervere for letting me out of the closet and the walls to be an official blog poster. When he suggested this, my initial response was “you’re gonna edit my posts right?” I have a tendency to…